Conciencia Paralela is an Argentine rock band based in Buenos Aires. By exploring with their previously existing logo and the overarching themes of the songs, I was able to combine modern stylization and grit into an album cover. Check out their music on spotify

Exploring logo ideas. At this point, we didn’t know if the new logo was gonna be on the illustrative or typographic side.

Decided to try new text for the band’s name, stepping away from the logo.

Exploring a layout using my previous artwork and the band’s previous logo, ideas began to come together

Different color ways for the new logo

Created another album mock up, discussing how an illustrative logo would look when placed with another image